Ginger Blonde

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Mónica Suárez (Bogotá, Colombia, 1987) y Daniela Rubio (Bogotá, Colombia, 1986. Reside en Ciudad de Panamá)

Ginger Blonde is a design and visual communication studio founded in 2021 by Mónica Suárez and Daniela Rubio. Based between Bogotá and Panama City, the studio works from a cooperative, interdisciplinary, and predominantly female approach, focused on social innovation, responsible design, and territorial transformation.

Mónica Suárez and Daniela Rubio met as Industrial Design students and, drawing on complementary backgrounds in visual design, textile design, and cultural project management, decided to join their professional paths to found Ginger Blonde. The studio has specialized in rural development projects and in working with artisan communities. Its practice brings together multidisciplinary teams and uses design, craftsmanship, and cultural management as tools for social and economic development.

A fundamental pillar of their work is the exploration of the coca leaf as a natural ink for fibers, watercolors, screen printing, and textiles. Through this research, Ginger Blonde challenges the stigmatization of the plant, reclaims its cultural value, and promotes its sustainable and creative use. Through projects such as Tinta Dulce, Ginger Blonde invites a rethinking of coca from the perspectives of fashion, art, and design, transforming a stigmatized plant into a legitimate aesthetic, cultural, and economic resource.

In recent years, Ginger Blonde has developed and participated in workshops and exhibitions within internationally relevant cultural and artistic contexts. Highlights include embroidery and watercolor workshops using coca pigments at the Museum of Contemporary Art of Panama (2024); a workshop and conversation in New York as part of the exhibition Coca Palabra Mundo, organized by the Ministry of Cultures and the Liana Collective (2024); a series of watercolor and screen-printing workshops using coca ink, a winning project of the Narrativas Vivas de Chapinero open call by the Center for Happiness (2025); and the exhibition of posters printed with coca ink at ARCO Madrid Art Fair (2025).

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